The project was completed in three phases, between January and April, 2009.

We began with an internet-based environmental scan of breast health information geared to the target audience.

The objective was to identify educational resources that are readily available to women, breast health educators and health professionals. Next, we interviewed expert key informants on women’s health and breast cancer to learn what types of information they thought young women should have, and what available educational resources and gaps in resources they were aware of.

In the final phase of the project, we conducted focus groups with young Yukon women in Whitehorse and two rural communities. The focus groups were designed to help us get a better understanding of what women see as their breast health information priorities and knowledge gaps, as well as their preferred sources of health information.